For the BAR show concept, I wanted to do something that felt more consumer than a traditional show concept. Using words normally used to describe artisanal beverages to talk about what was going to be at the show gives a more curated feel to the messaging. I used an asterisk as a fun graphic element that also tied to the double meaning of the show.
2017 Art of the Show, First Place: Show Brand Design/Development
Under 75,000 net square feet
Under 75,000 net square feet
2017 Art of the Show, First Place: Exhibit Sales Brochure/Prospectus
Under 75,000 net square feet
Under 75,000 net square feet
